Women’s groups based interventions have emerged as prominent strategies to tackle malnutrition. Swabhimaan (2017 – 2021) was one such maternal nutrition intervention led by women’s groups under the National Rural Livelihoods Mission in three Indian states; Bihar, Chhattisgarh and Odisha. This received technical support from UNICEF India and has a nested impact evaluation.
The COVID-19 pandemic and multiple lockdowns however, disrupted women’s groups led counseling and awareness interactions. In the context of restricted mobility, tele-based awareness generation and monitoring of programme activities through women group members emerged as programmatic adaptations. It was recognized that such interventions can help continued key messaging during lockdowns and can supplement face-to-face interventions through increased coverage of target groups. However, the effectiveness of systematically combining tele-based awareness and counseling with face-to-face group/door step counseling is yet to be evaluated at scale. Further, the pandemic has also underscored the need to address gender disadvantage and psychosocial determinants of mental health and nutrition.
The current intervention ‘Swabhimaan 2.0’ seeks to build upon lessons from Swabhimaan. It aims to:
I. Adapt existing multi-sectoral nutrition programmes operational through women self-help groups to be COVID-19 sensitive and have greater reach with the addition of 3 new elements
(i) integrated counseling for nutrition, obstetric and mental health
(ii) using tele-based methods and
(iii) gender transformative interventions
II. To develop programmatic know-how, assess the “added value” and challenges of engaging community-based resource persons to do the following, at scale:
The intervention will test three broad strategies
Face to face group-based interventions
Using tele-based counseling
A gender transformative approach
Programming will address both the supply and demand.
Adolescent Girl
Newly Wed Couples
Pregnant Women, Mothers of children under 2
Husbands
Adolescent Boys